The smart home market is booming, but less than 1% of all curtain systems sold are smart *. Smart curtains remain a niche because the products on the market are lacking. Traditional motorized curtains require a special built-to-order track and are costly, complex, and confusing. Other retrofit solutions are easier, but lack in strength and quality. As a result, a large mid-market segment remains unserved.
This startup developed a universal, one-size-fits-all solution to make existing curtains smart. It brings the reliability of traditional motorized curtains to your existing tracks. Anyone can buy this product off-the-shelf and install it in under 30 minutes, without tools, and enjoy this ultimate hotel luxury right at home. It’s the Philips Hue for your curtains.
* <1% of Dutch households have smart/electric curtains, compared to 27% having smart lights, 19% smart thermostats, 23% a smart speaker
|(B2)B2C business model: the product is sold directly to consumers and through a range of complementary retail channels with a healthy margin on each sale. In the upcoming B2B play, the startup will expand on that with a recurring revenue subscription/service fee.|
Gewenst type investeerder:
Angel investor; Venture Capitalist
Wat onderscheidt jouw onderneming van anderen in jouw sector (USP’s)?:
|€700.000,- (up to €1.000.000,-)|
|30% EU expansion, 20% Team building (mainly marketing), 30% manufacturing (liquidity), 20% operations|
Aantal huidige werknemers:
Co-founder 1: product geek and entrepreneur. Started first business in high school.
Seasoned inventor with a background in entrepreneurship. A creator at heart, specialized in 3D modelling and mechanical engineering. In charge of everything about the product.
Co-founder 2: Background in strategy consultancy and business development. Profound interest in the intersection of technology and consumer trends. Responsible for business development, operations and finances.
Maandelijkse omzet (huidig):
Omzet (Prognose) komende 12 maanden:
Omzet (Prognose) maand 13 – 24:
Huidige maandelijkse kosten:
Reeds toegezegde financiering in deze ronde:
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